Media Agency Performance Matters
Marketing leaders who exceed growth targets and achieve ROI for their media investment rely on data-driven media measurement and performance systems to make smart decisions about media resource allocation and strategy.
Marketing leaders need to feel confident and have proof points that they have engaged the best choice of media agency partners. Marketers responsible for the investment of media expense want to do so with clearly defined performance goals and media measurement systems in place.
Procurement leaders want to ensure best practices in media accountability, strategic value and financial stewardship serve as the basis of media agency selection and retention.
Media Consulting Services
ROJEK industry-certified consultants help clients optimize their media investment with a portfolio of media management consulting services, in strategic partnership with the best in industry media audit partners and analysts.
Our consulting services are augmented by access to third-party systems, software and databases to support analysis of media performance measurement; this data informs and impacts media resource management goals.
Consulting Services include:
- Media Agency Review and Supplier Selection
- Media Agency Performance Assessment and Compensation Evaluation
- Media Agency Contractual Performance Validation
- Development of Media Performance Criteria
- Media Auditing for Media Performance, Delivery and Cost
- Digital Media Optimization Analysis