Senior Consultant & Media Expert

Julie Berger

Julie, a nationally recognized media strategist, brings deep expertise in omni-channel marketing, agency leadership, and performance measurement to the ROJEK team. With experience across agencies, brands, and publishers, she’s built a reputation for helping organizations cut through complexity and drive smarter growth.

As Chief Media Officer at Giant Spoon, Julie scaled the agency’s media offering and grew AOR revenue by 60% year-over-year. Prior to that, she led $5B in media investment at EssenceMediacom and reimagined Farmers Insurance’s media function to deliver a 22% lift in ROI. Along the way, she’s guided global brands like Google, Target, Airbnb, Mass Mutual, Nissan, and Dr Pepper Snapple.

Recognized as an Adweek Media All-Star and Effie Award winner, Julie is known for her rare ability to connect data, creativity, and business outcomes. At ROJEK, she pairs this expertise with a collaborative, down-to-earth style that helps clients secure the right partners and unlock measurable results.