
About CultureScanPRO®

Why CultureScanPRO® Matters to Leaders
For more than 35 years, ROJEK Consulting has led the way in creating cultural alignment between marketing leaders and advertising industry agencies through its proprietary cultural assessment.
Why Does It Matter?
Trust is more easily achieved by understanding the value systems by which many client stakeholder and agency relationships connect, collaborate and work better together!
In the 1990’s ROJEK integrated measuring organizational culture into agency reviews for Huffy Bicycles, Society Bank and White Castle Systems, Inc. The early validation of client-agency relationships inspired us to proceed with confidence integrating the CultureFit philosophy into our consulting approach for several decades, accumulating data.
Today, in fast-moving and data-driven times, measuring cultural values has become the key differentiator in what matters the most for agency selection.
The best outcome is how well many company stakeholders and advertising agency partners understand how best to leverage their signature purpose, vision and values in ongoing communication.
Measure your company’s culture with our CultureScanPRO® platform

Bravery
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Results Orientation
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Flexibility
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Risk Taking
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Aggressive
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Clear Guiding Philosophy
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Bravery • Results Orientation • Flexibility • Risk Taking • Aggressive • Clear Guiding Philosophy •
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How do we help?
ROJEK advises many marketing and advertising professionals on how best to engage with each other.
De-risk Agency Selection: Use CultureScanPRO® to quantify values alignment and avoid
costly mismatches.
- Optimize Current Partnerships: Apply CultureScanPRO® to existing agency rosters to
identify misalignment or blind spots.
- Improve Marketing ROI: Ensure agencies show up aligned on communication cadence,
cultural values, and decision-making norms. -
What’s New?
Measuring organizational effectiveness and team alignment with data informs and inspires the path forward.
-Discover the ideal destination: See change as an opportunity for improved attitudes and behavior.
- Prep in advance. Innovative and ideation are key.
- Enjoy our broad perspective based on decades of leadership and industry expertise.
- Protect Investments: Treat CultureScanPRO® as a relationship insurance policy for long-
term agency success.